Sweetest Day 2024. Usually celebrated on the 3rd saturday in october, sweetest day began in the early 20th century to honor sweethearts, close friends, relatives or employees with special gift of. To put it simply, sweetest day every october 15, is a day to be sweet by sharing a kind thought, a small gift or a gesture of kindness.

Business owners and marketers interested in commemorating sweetest day can leverage this special. For over 100 years, national sweetest day encourages everyone to be generous even in the smallest ways.